Captain Morgan Personalization Campaign
WHAT’S YOUR PARTY PERSONA?
Ain’t no party like a Nairobi party.
The Kenyan party scene is legendary. 254 parties and particularly Nairobi parties are
phenomenal.
Sherehe is second nature to us, and even on the dullest day, a lit party is always just a phone call away, with a good drink at the heart of it.
But even more legendary is the Kenyan party goer. Which is why the country’s leading rum brand, Captain Morgan saw it fit to pay homage to this legendary sherehe culture with a limited-edition pack that taps into our diverse party personas.
KIONGOZI aka Captain Kiongoz aka El Capitan
This is for the leader of the pack. The one who initiates all the hangouts and brings the crew
together.
Captain Chill mode
This is for all the ones who keep it polite and demure.
Captain Vybz
For the vibe master who knows how to get the party started and keep it going.
Captain Turn up
This is the life of the party. The one without who the party would have stayed in the group
chat.
Captain Selekta
The one with the fire playlist.
Captain Dundaah
The one who gets you into the hottest parties. Who knows where the action is and how to
get in.
Captain Ma- Vibes
The one whose presence everyone enjoys. The party doesn’t start until they check in.
Captain Swag
Because Sherehe ni sheria na luku ni lazima, here’s to the one that always makes a fashion statement.
Whichever one you are, Captain Morgan celebrates you for the unique ‘Spice’ you add to you crew. Whatever your personality, however you spice, spice on!
These personas are available wherever you purchase your Captain Morgan; at retail stores or on e-commerce platforms such as ke.thebar.com at no additional cost. You can get them for yourself and your friends and start a collection to match your crew’s party personalities.