Grammy Winning Producer Eric Bellinger and Rotimi have teamed up to release the music video for their collaboration, “My Decision”

Grammy Award-winning singer and songwriter Eric Bellinger is kicking off the new year with a bang, releasing “My Decision”, a brand-new single in collaboration with American-Nigerian R&B singer Rotimi. The unapologetic anthem for living life on your own terms comes with a new music video showcasing Eric and Rotimi in between a carnival-themed beach hangout, perfectly embodying the song’s free-spirited and adventurous theme.

Eric Bellinger says, “This song is about living your truth, taking control of your life and decisions without having to justify them to anyone” Rotimi adds, “It’s a track for everyone who’s ever felt the need to just be themselves, unapologetically. I am excited to link up with my brother on this bold track and my first collaboration of the year.”

The storyline captures a one-sided take on a relationship, where one partner feels it’s their prerogative to be where they want to be and make their own decisions. It’s a bold narrative that challenges the dynamics of relationships and highlights the balance between personal freedom and commitment.

This new single is the first release off Eric’s upcoming album ‘It All Makes Sense’, the deluxe version of his acclaimed ‘It’ll All Make Sense Later’ album (2024) that was created in Cape Town in collaboration with a diverse group of African artists and producers. Eric describes ‘It All Makes Sense Later’, a seamless blend of R&B, Amapiano and Afrobeats, as “an album born from a faith walk in unfamiliar territory and a testimony of how good things can get when you take a chance on yourself.”

Just like the title suggests, ‘It All Makes Sense’ is an introspective album where Eric will continue to push boundaries and explore new sonic territories, side by side Eric’s signature R&B sound. The African features on its predecessor gave fans a glimpse into Eric’s growth as a global artist, bridging continents and blending genres in a way that feels both innovative and authentic.

MY DECISION VIDEO CREDITS:

Directed by Jack Guerra

Director of Photography Daniel Kusnir

Produced by Garret Brockshmitt

Production Assistant Ireland Ralls

Production Company LivingProofLA